Christian Louboutin and Maison Ruinart join the Comité Colbert – WWD

SINGLE COMPANIONS: Christian Louboutin and LVMH Moët Hennessy Louis Vuitton’s Maison Ruinart champagne house have joined the Comité Colbert in France as new members.

The committee, which promotes luxury, was created in 1954 by Jean-Jacques Guerlain of the famous perfume family and is made up of 81 members.

Their candidacies were confirmed by a vote at the general meeting on June 14.

“We are very proud and very happy to join the Comité Colbert and its members. We share the same values ​​and, as an independent house, we wish to make our contribution to all the subjects dealt with by the committee, in particular on sustainable development and intellectual property. We also hope to contribute to the influence of French luxury abroad,” said Alexis Mourot, President of Christian Louboutin.

“We are happy to join the Houses of Excellence that make up the Colbert Committee, and to contribute to defining together a vision for the future of the luxury industry. This affirms our conviction that collective intelligence enables us to face the challenges of tomorrow with greater strength and creativity,” added Frédéric Dufour, Managing Director of Maison Ruinart.

“The arrival of these prestigious new members to the Comité Colbert is a sign of the attractiveness of our association, the relevance of its actions and its influence”, declared Bénédicte Epinay, CEO of the Comité Colbert. “Welcoming an old house like Ruinart and a more recent creation like Christian Louboutin testifies to the dynamism and constantly renewed creativity of our collective.

The objective of the organization is to promote luxury, to preserve the ancestral know-how of its houses, to work on legislative and regulatory issues and to anticipate future challenges in the sector.

To that end, the committee commissioned a report examining the luxury industry as it recovers from the pandemic and looking at future challenges. He covered topics as diverse as sustainability, globalization and the metaverse, and found that the industry has returned to 2019 levels and will continue to grow, surpassing $517 billion in 2026.

The committee includes luxury brands from several industries, including haute couture and fashion, perfumes and cosmetics, hospitality, and wine and spirits. Other members include Chanel, Christian Dior and Louis Vuitton, as well as champagne houses Charles Heidsieck, Krug and Perrier-Jouët.

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